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Deformulation Services

2308, 2013

Odiferous Options?

August 23rd, 2013|Deformulation Services, Health awareness, Odorless Paint, Product Development, Product Improvement, product reform|

We have all experienced it, most have been inconvenienced by it and yet for years it seemed we all just assumed nothing could be done about it. In fact, the thought rarely crossed our minds to question the issue; we all just knew that it came with the territory – paint smells. This is not necessarily so anymore. Now there is low-odor and odorless paint on the shelves in your local home improvement store. Sure this benefit may cost you a few more dollars (Approximately $20 for a gallon of odorless primer compared to $16 for the original), but the point is it exists. 

paint analysis testingWhat many of us complacently complained about with no thought of action someone decided to reformulate into a better product. Which has us thinking, what else can be improved upon by deformulating, or reverse engineering, an existing product and adapting the formulation to produce an entirely new, and better, product?

This novel idea of questioning limitations opens worlds of possibilities. What if this means self-sealing envelopes don’t have to taste gross, or bug killer could be completely harmless to humans. What if air fresheners actually provided health benefits instead of allergic reactions or maybe a breakfast juice really does exist that coupled with your freshly brushed teeth would not taste disgusting. What if the nuisances we run into every day with the products we use were not approached as givens but questioned for continuous improvement?

We see this starting to happen. Pinterest is filled with items pinned, shared, liked, commented upon, by hundreds and thousands of individuals finding natural alternatives for just about anything. Homemade play dough is making a comeback as well homemade laundry detergent. Even herbal remedies are on the rise due to people using social networks to share healthy options for common ailments. We see more hypo-allergenic and gluten-free items on the supermarket shelves and hear active groups on twitter and Facebook working to reform the top 10 retailers. It seems obvious that people are ready for improvements in just about every field of product development but how can we actually make the change?

The first step is to continue what has naturally erupted, the questioning and investigation into what we think can be improved upon. After questioning, comprehensive analysis must be performed to assess harmful ingredients, aggravating odors, and any other unsatisfactory elements in order to determine what needs to change. Specialized paint testing labs and independent chemical analysis laboratories can perform deformulation to determine the precise ingredients of just about any sample. Once this happens better alternatives can be found and exact methodology for product development determined before the manufacturing of a new and improved product can begin.

The great thing is, products are no longer bound to their flaws. Due to improvements in chemical analysis and instrumentation it is possible to identify a problem’s source and determine a viable solution. From paints and cleaning agents to pharmaceuticals and cosmetics, just about any product can undergo this type of intensive testing and evaluation to determine the possible improvements.

If paint doesn’t have to stink what else could change?

We would love to hear your ideas for improvements in product development, leave a comment and let us know what you think.
1403, 2013

The Business Value of Avomeen’s Deformulation Services

March 14th, 2013|Deformulation Services|


Deformulation is the technical term for reverse engineering a products formulation.  This process separates the components that comprise a sample so the ingredients can be identified and quantified.  Deformulation services such as those provided by Avomeen is used by companies within a variety of industries to better understand both their own and their competitors’ products.




Within both commercial and industrial industries a deformulation analysis is used from products ranging from polymers to pharmaceuticals.  This complex chemical analysis can be performed for a variety of reasons to solve many touch problems that manufactures and other companies face during their product development process.




One common reason is to better stand their own products formulation in comparison to their competitors.  This could be done to provide solid evidence to back up a new marketing campaign, determine how a competing manufacture is able to produce their product at a lower cost, and show if another company is violating another’s patents.  This allows for in-depth product research and comparison. It also allows identification of alternative ingredients that would allow for greater performance or durability.  For smaller companies that produce off-brand products deformulation can help prove that their product is just as good as there competitions that it is based off of.




Sometimes this type of analysis is done in order to verify that multiple batches of a product are being produced based on the same formulation.  This is often done when a company uses multiple blenders for their products to insure that the proper amounts of active ingredients are being used in each batch made.  This is also used internally to insure the accuracy of the machinery that is producing the product.




To insure that a product is safe and meets its markets governmental and industrial regulations deformulation can also be used to verify components like volatile organic components are not present within a product.  This can also be used to check that batches of a product have not been contaminated.  Sometimes a company knows that a product has failed and used deformulation services to determine the reason behind the products failure.




For pharmaceutical products a deformulation analysis is especially common.  Generic drug manufactures use deformulation and reformulation services in order to study a product so it can be reproduced.  Once a product has been successfully deformulated a trained chemist can use the data gained to determine how the ingredients are combined in order to make the pharmaceutical product.  This leaves the generic drug manufacture with both the ingredients list and the recipe to the existing product.




A deformulation analysis can also help increase the shelf life of a product or be used to reformulate a product into a more environmentally friendly version of itself.  After the analysis is complete ingredients can be swapped out with more desirable ingredients.  This modification can help with both these and many other reasons including using components that provide the same benefit but cost less as raw materials.




Avomeen’s deformulation services are not limited to just those listed here. In fact, Avomeen customizes each service to the needs of the client and can develop services from the ground up. Contact us today to learn more; we look forward to working with you!